Chicago - Marketing your positive environmental impact on client operations can be a boon to your PR efforts. Jones Lang LaSalle clearly understands this. The integrated financial and professional services firm specializing in real estate, yesterday announced it has quantified its firmwide carbon footprint and the carbon emissions reductions achieved for its clients. The results are great for the company's image.

In 2008, Jones Lang LaSalle was responsible for emitting an estimated 44,000 metric tonnes of CO2 into the atmosphere, equating to 3.2 tonnes per fulltime, non-reimbursable employee. During the same period, the firm helped clients reduce their carbon emissions by nearly 10 times that amount - more than 438,000 tonnes - and generated $95 million in energy savings for them.

Using industry methodologies such as the U.S. Environmental Protection Agency's Energy Star Portfolio Manager program, as well as its own best practices, Jones Lang LaSalle's Energy and Sustainability Services professionals and management teams eliminated nearly 2.7 trillion British thermal units of energy consumption worldwide. This accomplishment resulted in reduced carbon emissions by an amount equal to the annual emissions of 80,000 cars or 40,000 households.

"Because we manage 1.4 billion square feet of real estate for clients, the greatest contribution we can make to global sustainability and energy management efforts is through our activities on their behalf," said Lauralee Martin, Chief Operating and Financial Officer of Jones Lang LaSalle. "We will continue to act responsibly in our operations and to implement innovative energy management and sustainability solutions to minimize our carbon footprint. But as these numbers show, the biggest impact we can make is to reinforce our investment in the services we deliver to clients."

In determining its carbon footprint, Jones Lang LaSalle used the Greenhouse Gas Protocol procedures to estimate the equivalent carbon dioxide emissions from the energy consumed to operate its offices, travel on commercial airlines for business and operate fleet vehicles for mobile maintenance services provided to clients.

The challenge of measuring CO2 emissions from hundreds of locations worldwide was met with the help of the same portfolio energy and environmental management system Jones Lang LaSalle uses at thousands of client facilities. This sophisticated system enables the firm to measure emissions resulting from its worldwide office occupancy, fleet operations and air travel in accordance with the Greenhouse Gas Protocol, taking into consideration local emissions rates and site specific conditions.

"Even as we implement better environmental practices, our carbon footprint is likely to increase incrementally as our firm grows," said Dan Probst, chairman of Energy and Sustainability Services at Jones Lang LaSalle. "Our commitment is to continue to influence the global reduction of carbon emissions by continuing to reduce emissions in client operations by a factor of 10 times our own carbon footprint each year."

"We will also continue to lead the transformation of the real estate industry to reduce the environmental impacts of commercial real estate," Martin said. "We will continue to invest in energy and sustainability expertise. And, even as our company continues to grow, we will work together to find new ways to limit our own carbon footprint."

For more information visit www.joneslanglasalle.com.

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